We talk all the time about a win-win scenario. It’s part of our core business philosophy, and it’s just plain good business. One of the key factors in securing a deal, any kind of deal, is understanding the other person’s needs. In short, empathy.
This story comes from our friend Brent Mott. I think it originates with one of his mentors in the real estate business. I’ve taken a couple of liberties in retelling it.
The story goes like this: Continue reading